Social Media Strategy

Top Smartphone Brands

What I do

📍In Charge of Flagship product social campaign on FB/IG/YT.
📍Built partnerships and worked collaboratively with junior team members and external vendors
📍Collaborated closely with a team of three other members as a team leader.

Outcome

📍Flip the negative impression about the new coming flagship product into a fun element. ( Turn a lens in front of the phone into a fun impression with brand attitude. )
📍Increase Engagement rate on FB 3 Times (IG 4 Times) in 2 months.
📍Utilize the social media content to create buzz on social media about the new coming flagship product

SparkLabs Taipei Social MEdia

What I do

📍In Charge of all social channels ( Facebook/ LinkedIn/ Instagram/ YouTube/ Website/ EDM ).​
📍Plan and execute all social media content.​
📍Design all social media posts.

Outcome

📍Triple the subscriber in half-year organically.​
📍Increase Engagement rate on FB 4 Times/ IG 8 Times/ LinkedIn 5 Times in half-year.​
📍Successfully create the buzz for international DemoDays, each DemoDay has over 1000 attendees.​
📍Completed Online to Offline campaign